ASSOCIATE CREATIVE DIRECTOR. COPYWRITER. CEO OF THE RACCOON FANDOM.

I got into this because I love a good line.
I stayed for what happens before I find one: the messy brief, the half-formed thought, the strategy hiding under someone’s very long sentence, the moment a brand finally starts to sound like itself.

 

THINGS YOU’D ONLY KNOW IF WE WORKED TOGETHER.

Preferred currency: Candles that smell like the forest

Happy Hour order: 🍺 & Diet Coke

Best Pride & Prejudice adaptation: BBC ‘95 (Darcy needs an entire mini-series to develop a full emotional arc)

Place I’d revisit again and again: PEI in the summer

ASMR genre: Mahjong tiles

Vice: No shelf control 📚🐛

Favorite season: Awards

What’s on my motivational cat poster 🐱✨
”And now that you don’t have to be perfect, you can be good.”